Didn't Noel Gallagher always say that he'd never let an Oasis song be used in a TV commercial? I know for a fact he said it fairly recently in a magazine interview I read while standing in Borders. Well, every day here on American TV the AT&T ('formerly SBC') adverts play the chorus from "All Around the World", preceded by a bit of Mobyesque chordage (as opposed to Liam's growl about "the lies you make me say", which could as easily be the preferred anthem of Scott McLellan of the White House). Being the signature tune from an album Noel has long discarded, I suppose you could say he thought, "sod it, I don't care, my bloody song, Americans don't care anyway." An interestingly similar sentiment about 'selling out' has been expressed by former Boo Radley Martin Carr over on his bravecaptain blog, where he's decided that he can't afford to have principles any more, and will let the telly use that Wake Up Boo song if they want. Fair play, mister Carr. It was after all a rare jaunt into commercialism, you may as well make some dosh off of it - that's what they're for, to keep you in teabags when it rains. Like when the Sex Pistols re-formed, and people would say, oh it's all for the money, it's silly...well, yeah, and? They didn't get much from it back in the day - and they were supposed to be in it for the dosh, after all - may as well make a few bob to see you into your old age. It's not like the whole Spice Girls marketing thing after all, being on every can of Pepsi or packet of Tampax. I'll probably have a completely different opinion on this in five minutes. Is that selling out? Probably. But I aint gonna make any money out of it.
give up your day job
13.3.06 05:43
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(14.3.06 17:00) People always say that, back in the days when they're poor & principles are the only thing they can afford, but loads of people who don't do adverts in the UK are more than happy for their songs, or even theirself, to feature in adverts outside of Europe. There's only one thing worse than people who said they wouldn't do adverts then doing them later in life & that's the Clash saying they wouldn't let their music be used in adverts & then letting Levi's use 'Should I Stay...' by justifiying it with the rather crap 'but it's ok, we wear Levi's' argument. If only Joe Stummer hadn't died, we could have moved onto: 'it's ok, I use Colgate' 'it's ok, I eat Big Macs' 'it's ok, I use British Airways' 'it's ok, I live in an area that is provided for by Thames Water' 'it's ok, I live in a country that was under 18 years of Convservative government' whilst instead we're going to have to settle for 'it's ok, I was buried in a E. C. Hodge (MF) Ltd coffin' |
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